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Leadership Team

PChome Online Inc. Chairman
Hung-Tze Jan

A native of Nantou County born in the year 1956, Hung-Tze Jan graduated from the Department of Economics at National Taiwan University.

Hung-Tze Jan is the chairman of PChome Online Inc. and also the founder of PChome Publication and Cite Publication.

Hung-Tze Jan has over 30 years of experience in the media industry, having worked for United Daily News, Commercial Times, China Times, Yuan-Liou Publishing, Rock Records, Chinese Television System, Business Weekly, and many more. During the time he served as editor-in-chief for numerous media companies, he planned and edited over thousands of books and periodicals and was the founder of over forty magazines, including PChome and Business Next.
In Taiwan, Hung-Tze Jan is an acclaimed writer, opinion leader, filmmaker, editor, and publisher. He is highly respected for his insights on the issues between the socioeconomic environment and the trend towards the internet culture and creativity.
Hung-Tze Jan founded the Taiwan Internet and E-Commerce Association (TiEA). He has also served as chairman, director, and supervisor for many other associations in the publishing and information industries. In 1997, the People Magazine of Taiwan awarded him the Diamond Award. In 2008, the Government Information Office awarded him the Special Award of the 2nd Golden Vessel Awards for Digital Publishers.
PChome Online Inc. General Manager
Kevin Tsai

A native of Nantou County born in 1970, Kevin Tsai graduated from Master of Business Administration in Executive Management at Royal Roads University.

Kevin Tsai, being an executive of a consumer electronic chain retailer, and joining in PChome Online after 2003, has generated more than twenty years of managerial experience in both physical and virtual retail channel. Served as the Director of e-commerce division and Vice General Manager, Tsai has not only been in charge of the operation and sales of electronics and IT products, he also successfully taken the initiative in introducing consumer staples, cosmetics, trending products, and boutique into the company’s business operation. Thus, Tsai’s achievement not merely broadened the horizon of online shopping, but led to double-digit growth in PChome’s B2C sales every year, helping PChome Online to become the largest B2C shopping site and dominate the online shopping sector in Taiwan.


During 2016, however, Tsai took the position of COO and facilitated the innovation of 24-hour delivery, which was the first pioneer in the world. Meanwhile, PChome hit the milestone and built the largest warehouse in Taiwan, which is capable of 2 million items storing. Under Tsai’s lead, the company persists on improving customer experience, and furthermore collaborates with world-renowned brands, which has set multiple sales records in the e-commerce market in Taiwan. PChome Online at the same time also initiates strategic alliances forming with different industries, and sparing no effort to penetrate the everyday life of every customer in Taiwan.



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